Our Mission
Brilliantly Wrong exists to challenge the safe, incremental, play-it-by-the-book mindset in marketing and startups. Our mission is to help bold founders build companies that stand out—not by being perfect, but by being unmistakably themselves.
Being “brilliantly wrong” is a bet on creativity, speed, and story. A belief that you learn faster, stand out more, and build something better by defying the status quo.
In a noisy world, safe ideas disappear.
We work with founders and small marketing teams to lay the foundation for growth at Pre-Seed, Seed, Series A, and Series B+ venture-backed companies, as well as bootstrapped companies under $100M in annual revenue.
Alex Stonehouse
Alex Stonehouse is a marketing strategist and fractional CMO who has spent his career helping high-potential startups build clarity, momentum, and market traction.
Before launching Brilliantly Wrong, he led brand, growth, content, and go-to-market strategy at companies like Xometry, The Washington Post, Forj, Procurated, and The StartUp Marketer.
Today, Alex partners with founders, revenue leaders, and marketing teams at startups and growth-stage companies to define brand and positioning, build GTM engines, and move quickly through pivotal growth moments.
He also hosts The Brilliantly Wrong Podcast, where he explores the intersection of creativity, strategy, and early-stage innovation.
Ready to stop playing it safe?
If your startup needs clearer positioning, a sharper story, and bolder marketing direction—let's talk.